Natori (なとり; stylized in lowercase; born January 31, 2003) is a Japanese singer-songwriter and record producer, best known for his debut single "Overdose".
His style has been described as eclectic, drawing on various genres such as Vocaloid, city pop, R&B, and Western pop music.
Career
In May 2021, he began his activities by posting the demo of an original song titled "Terminal" on TikTok; by mid-2022, he had shared over thirty short versions of his original songs. His song "Overdose", posted in May 2022, gained significant attention, leading to the release of its full version as a digital single in September of the same year. By January 2023, the song had accumulated over 150 million total streams and had spent 13 weeks on the Billboard Japan Streaming Songs chart. It has also been covered by numerous artists, most notably Ado. As of March 2025, "Overdose" had surpassed 200 million streams, marking it as a major hit.
On January 7, 2023, Natori was ranked third in the New Year's special feature "This Will Buzz This Year! BEST10" on the NTV music program "Buzz Rhythm 02".
In January 2023, Spotify included him in its annual "RADAR: Early Noise" playlist, which highlights ten artists expected to have a breakthrough that year.
