Careless, formerly known as Careless Music Manila, is a record label in the Philippines started by singer and actor James Reid and Bret Jackson (KINGwAw). The label was founded in 2017, with Reid's Palm Dreams as its debut release. The label was initially partnered with Reid's former label, Viva Records, but went independent in 2019 and then later partnered with Sony Music Philippines in 2024. Its current roster of artists include Reid, Massiah, Jolianne, Lesha, SOS, August Waah, and dance crew A-Team.
